Playbook › Travel agencies & tour guides

Plays for travel agencies & tour guides

Plays written for tour company websites: guided tours and travel packages, for travellers. Copy one, fill in your details, and PressHelm does the work on your WordPress site.

Also useful: get to know your site, maintenance and seasonal campaigns.

38 plays. Tap “Copy prompt”, fill in the [highlighted] parts, and send it to PressHelm.

Speed & performanceTravel agencies & tour guides

Tour company: faster on phones

Our tour company site feels slow on phones. Test the homepage and the Tours page, tell me the 3 biggest problems in plain words, and fix what you safely can.

You approve itUndoable~5 minMedium

Tour company: same opening hours everywhere

Our opening hours and contact details are: [paste them]. Make sure they are the same on every page and in the footer, and fix any old ones, with a preview first.

You approve itUndoable~3 minEasy
find replace
Schedules & monitoringTravel agencies & tour guides

Tour company: Monday morning report

Every Monday at 9:00, send me a short report for our tour company site: new comments and messages, updates waiting, anything broken, and how fast the homepage is.

You approve itUndoable~2 minEasy
schedules
Get to know your siteTravel agencies & tour guides

Tour company: five-minute site check

Give our tour company site a quick check: is the Tours page fast on phones, does the tour booking form send, are there errors or updates waiting? Five lines at most.

Changes nothing~2 minEasy
speedemail

Tour company: tour booking form

Add a tour booking form to the [page name] page with these fields: name, email, tour, date, number of people. Send submissions to [your email] and show a friendly thank-you message.

You approve itUndoable~3 minEasy
forms seo
SEO & content qualityTravel agencies & tour guides

Tour company: SEO titles for “guided tours [city]”

Write SEO titles and meta descriptions for our main pages so we show up for “guided tours [city]”. Natural wording, no keyword stuffing. Show them to me before saving.

You approve itUndoable~5 minMedium
forms seo

Tour company: tour booking emails not arriving

People say our tour booking emails don’t arrive. Check how the site sends email and our domain’s setup, and tell me exactly what to fix.

Changes nothing~2 minEasy
email
SEO & content qualityTravel agencies & tour guides

Tour company: local landing page

Write a page “guided tours and travel packages in [city]” for our tour company, with real local details: [area, parking, landmarks, opening hours]. Helpful for people searching “guided tours [city]”. Save it as a draft.

You approve itUndoable~4 minMedium
content
Marketing & campaignsTravel agencies & tour guides

Tour company: campaign for the summer travel season

Plan our campaign for the summer travel season: a short landing page about our guided tours and travel packages, a banner on the homepage until [end date], a matching image, and a blog post. Show me the plan first.

One plan approvalUndoable~10 minMedium
Marketing & campaignsTravel agencies & tour guides

Tour company: newsletter sign-up

Add a newsletter sign-up section to the homepage for travellers, with one line about what they’ll get from our tour company and a form for name and email.

You approve itUndoable~3 minEasy
contentforms seo
Marketing & campaignsTravel agencies & tour guides

Tour company: announcement bar

Add a slim announcement bar at the top of every page: “[your message, e.g. now taking bookings for the summer travel season]”, linking to the Tours page.

You approve itUndoable~3 minEasy
content

Tour company: rewrite the homepage hero

Rewrite the homepage hero for our tour company: a clear headline about our guided tours and travel packages, one sentence for travellers, and a button to [our booking or contact page]. Keep the current layout.

You approve itUndoable~3 minEasy
contentbuilders

Tour company: build the Tours page

Create a “Tours” page that presents our guided tours and travel packages with short descriptions and prices: [paste your list]. Easy to scan on phones, with a button to [booking/contact] at the end.

You approve itUndoable~4 minMedium
content

Tour company: testimonials section

Add a testimonials section to the homepage with these reviews from our travellers: [paste 3 reviews with first names]. Match the page style.

You approve itUndoable~3 minEasy
content

Tour company: AI hero image

Make a wide hero image for our tour company website: a small group of travellers on a scenic old-town street. Natural, real-looking, no text. Show me the model and cost first, then put it at the top of the homepage.

You approve itUndoable~2 minEasy
ai images

Tour company: image of a 3-day city tour

Make a square image showing a 3-day city tour for our Tours page, clean and inviting, matching the rest of the site.

You approve itUndoable~2 minEasy
ai images

Tour company: lighter photos on Tours

Convert the photos on our Tours page to WebP and shrink any that are wider than 2000 px, so the page loads faster.

You approve itUndoable~3 minEasy
image editing

Tour company: 3 social media images

Make 3 square images for social posts about our guided tours and travel packages, in our brand colours [colours], each with room for a short text.

You approve itUndoable~3 minEasy
ai images

Tour company: alt text for every photo

Find all images on our tour company site without alt text and write short, descriptive alt text for each one.

You approve itUndoable~3 minEasy
media
Content & bloggingTravel agencies & tour guides

Tour company: write the About page

Write an About page for our tour company: how we started, what makes our guided tours and travel packages different, and a short team section. Warm and honest, no clichés. Save it as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingTravel agencies & tour guides

Tour company: FAQ for travellers

Write the 10 questions travellers ask a tour company most, with short, honest answers, and add them as an FAQ section at the end of the [page name] page.

You approve itUndoable~3 minEasy
content
Content & bloggingTravel agencies & tour guides

Tour company: blog ideas that bring visitors

Suggest 12 blog post ideas for a tour company that travellers would search for on Google, grouped by topic. Then write the best one as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingTravel agencies & tour guides

Tour company: write “What to pack for a city tour”

Write a practical 800-word article “What to pack for a city tour” for our blog: useful tips, 3 subheadings, and a friendly call to action to [our booking or contact page] at the end. Save as draft.

You approve itUndoable~5 minMedium
content
Content & bloggingTravel agencies & tour guides

Tour company: update prices on Tours

Raise the prices on our Tours page by [5]% and round them nicely. Show me the before and after first.

You approve itUndoable~3 minEasy
content
Content & bloggingTravel agencies & tour guides

Tour company: organise the blog

Organise our blog into clear categories for a tour company (for example: Destinations, Travel tips, Tours), and move existing posts into the right ones. Show me the plan first.

One plan approvalUndoable~6 minMedium
Get to know your site

Give me a tour of my site

What do you see on my site? Give me a short tour: theme, page builder, main plugins, how many pages and posts, and anything that looks off.

Changes nothing~1 minEasy
content
Maintenance & updates

Update plugins one by one

Update all plugins with updates waiting, one at a time, checking the site after each. Stop and tell me if anything breaks.

You approve itUndoable~5 minMedium
plugins themes
Fix problems

Why is there a white screen?

The [page name] page shows a white screen. Find out why from the error log and tell me the safest fix.

Changes nothing~3 minMedium
errors
Get to know your site

List plugins with updates

Which plugins, themes or WordPress itself have updates waiting? List them with the version change.

Changes nothing~1 minEasy
plugins themes
Maintenance & updates

Remove an unused plugin

Deactivate and delete the plugin [name]. Make sure nothing on the site uses it first.

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo a bad plugin update

Since updating [plugin], the site has errors. Put the previous version back.

You approve itUndoable~3 minMedium
Get to know your site

Find plugins I don’t need

Which plugins are inactive or look unused? Explain what each one does and whether it is safe to remove. Don’t change anything yet.

Changes nothing~2 minEasy
plugins themes
Maintenance & updates

Install a plugin

Find a well-rated plugin for [need], tell me why you chose it, and install it (inactive until I say activate).

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo the last change

Undo the last change you made.

You approve itUndoable~1 minEasy
undo
Get to know your site

Explain why my homepage is slow

Run a speed test on my homepage (mobile) and explain the three biggest problems in plain words. Don’t fix anything yet.

Changes nothing~2 minEasy
speed
Maintenance & updates

Compare plugins for a job

Compare the 3 best plugins on WordPress.org for [need] by rating, installs and last update.

Changes nothing~2 minEasy
plugins themes
Fix problems

Put the old homepage back

Put the homepage back to how it was yesterday.

You approve itUndoable~2 minEasy
undo

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