Playbook › Online shops

Plays for online shops

Plays written for online shop websites: products delivered to your door, for online shoppers. Copy one, fill in your details, and PressHelm does the work on your WordPress site.

Also useful: get to know your site, maintenance and seasonal campaigns.

38 plays. Tap “Copy prompt”, fill in the [highlighted] parts, and send it to PressHelm.

WooCommerceOnline shops

Online shop: add our best-selling product to the shop

Create a product for our best-selling product, price [price], with a description that speaks to online shoppers, using the photo I’m sending. Save it as a draft.

You approve itUndoable~3 minEasy
woocommerce
WooCommerceOnline shops

Online shop: sale for Black Friday

Put all products in “[category]” on a [15]% sale for Black Friday, from [start date] to [end date].

You approve itUndoable~2 minEasy
woocommerce
WooCommerceOnline shops

Online shop: low-stock check

Which of our products are low on stock or sold out? List them with their stock numbers, most urgent first.

Changes nothing~1 minEasy
woocommerce
Speed & performanceOnline shops

Online shop: faster on phones

Our online shop site feels slow on phones. Test the homepage and the Shop page, tell me the 3 biggest problems in plain words, and fix what you safely can.

You approve itUndoable~5 minMedium
Schedules & monitoringOnline shops

Online shop: Monday morning report

Every Monday at 9:00, send me a short report for our online shop site: new comments and messages, updates waiting, anything broken, and how fast the homepage is.

You approve itUndoable~2 minEasy
schedules
Get to know your siteOnline shops

Online shop: five-minute site check

Give our online shop site a quick check: is the Shop page fast on phones, does the contact form send, are there errors or updates waiting? Five lines at most.

Changes nothing~2 minEasy
speedemail
SEO & content qualityOnline shops

Online shop: SEO titles for “buy [product] online”

Write SEO titles and meta descriptions for our main pages so we show up for “buy [product] online”. Natural wording, no keyword stuffing. Show them to me before saving.

You approve itUndoable~5 minMedium
forms seo
Email & formsOnline shops

Online shop: contact form

Add a contact form to the [page name] page with these fields: name, email, order number, message. Send submissions to [your email] and show a friendly thank-you message.

You approve itUndoable~3 minEasy
forms seo
Email & formsOnline shops

Online shop: contact emails not arriving

People say our contact emails don’t arrive. Check how the site sends email and our domain’s setup, and tell me exactly what to fix.

Changes nothing~2 minEasy
email
Marketing & campaignsOnline shops

Online shop: campaign for Black Friday

Plan our campaign for Black Friday: a short landing page about our products delivered to your door, a banner on the homepage until [end date], a matching image, and a blog post. Show me the plan first.

One plan approvalUndoable~10 minMedium
Marketing & campaignsOnline shops

Online shop: newsletter sign-up

Add a newsletter sign-up section to the homepage for online shoppers, with one line about what they’ll get from our online shop and a form for name and email.

You approve itUndoable~3 minEasy
contentforms seo
Marketing & campaignsOnline shops

Online shop: announcement bar

Add a slim announcement bar at the top of every page: “[your message, e.g. now taking bookings for Black Friday]”, linking to the Shop page.

You approve itUndoable~3 minEasy
content
Pages & layoutOnline shops

Online shop: rewrite the homepage hero

Rewrite the homepage hero for our online shop: a clear headline about our products delivered to your door, one sentence for online shoppers, and a button to [our booking or contact page]. Keep the current layout.

You approve itUndoable~3 minEasy
contentbuilders
Pages & layoutOnline shops

Online shop: build the Shop page

Create a “Shop” page that presents our products delivered to your door with short descriptions and prices: [paste your list]. Easy to scan on phones, with a button to [booking/contact] at the end.

You approve itUndoable~4 minMedium
content
Pages & layoutOnline shops

Online shop: testimonials section

Add a testimonials section to the homepage with these reviews from our online shoppers: [paste 3 reviews with first names]. Match the page style.

You approve itUndoable~3 minEasy
content
Images & mediaOnline shops

Online shop: AI hero image

Make a wide hero image for our online shop website: a clean product flat-lay on a soft background. Natural, real-looking, no text. Show me the model and cost first, then put it at the top of the homepage.

You approve itUndoable~2 minEasy
ai images
Images & mediaOnline shops

Online shop: image of our best-selling product

Make a square image showing our best-selling product for our Shop page, clean and inviting, matching the rest of the site.

You approve itUndoable~2 minEasy
ai images
Images & mediaOnline shops

Online shop: lighter photos on Shop

Convert the photos on our Shop page to WebP and shrink any that are wider than 2000 px, so the page loads faster.

You approve itUndoable~3 minEasy
image editing
Images & mediaOnline shops

Online shop: 3 social media images

Make 3 square images for social posts about our products delivered to your door, in our brand colours [colours], each with room for a short text.

You approve itUndoable~3 minEasy
ai images
Images & mediaOnline shops

Online shop: alt text for every photo

Find all images on our online shop site without alt text and write short, descriptive alt text for each one.

You approve itUndoable~3 minEasy
media
Content & bloggingOnline shops

Online shop: write the About page

Write an About page for our online shop: how we started, what makes our products delivered to your door different, and a short team section. Warm and honest, no clichés. Save it as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingOnline shops

Online shop: FAQ for online shoppers

Write the 10 questions online shoppers ask a online shop most, with short, honest answers, and add them as an FAQ section at the end of the [page name] page.

You approve itUndoable~3 minEasy
content
Content & bloggingOnline shops

Online shop: blog ideas that bring visitors

Suggest 12 blog post ideas for a online shop that online shoppers would search for on Google, grouped by topic. Then write the best one as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingOnline shops

Online shop: write “How to choose the right [product] for you”

Write a practical 800-word article “How to choose the right [product] for you” for our blog: useful tips, 3 subheadings, and a friendly call to action to [our booking or contact page] at the end. Save as draft.

You approve itUndoable~5 minMedium
content
Content & bloggingOnline shops

Online shop: organise the blog

Organise our blog into clear categories for a online shop (for example: Guides, New arrivals, Offers), and move existing posts into the right ones. Show me the plan first.

One plan approvalUndoable~6 minMedium
Get to know your site

Give me a tour of my site

What do you see on my site? Give me a short tour: theme, page builder, main plugins, how many pages and posts, and anything that looks off.

Changes nothing~1 minEasy
content
Maintenance & updates

Update plugins one by one

Update all plugins with updates waiting, one at a time, checking the site after each. Stop and tell me if anything breaks.

You approve itUndoable~5 minMedium
plugins themes
Fix problems

Why is there a white screen?

The [page name] page shows a white screen. Find out why from the error log and tell me the safest fix.

Changes nothing~3 minMedium
errors
Get to know your site

List plugins with updates

Which plugins, themes or WordPress itself have updates waiting? List them with the version change.

Changes nothing~1 minEasy
plugins themes
Maintenance & updates

Remove an unused plugin

Deactivate and delete the plugin [name]. Make sure nothing on the site uses it first.

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo a bad plugin update

Since updating [plugin], the site has errors. Put the previous version back.

You approve itUndoable~3 minMedium
Get to know your site

Find plugins I don’t need

Which plugins are inactive or look unused? Explain what each one does and whether it is safe to remove. Don’t change anything yet.

Changes nothing~2 minEasy
plugins themes
Maintenance & updates

Install a plugin

Find a well-rated plugin for [need], tell me why you chose it, and install it (inactive until I say activate).

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo the last change

Undo the last change you made.

You approve itUndoable~1 minEasy
undo
Get to know your site

Explain why my homepage is slow

Run a speed test on my homepage (mobile) and explain the three biggest problems in plain words. Don’t fix anything yet.

Changes nothing~2 minEasy
speed
Maintenance & updates

Compare plugins for a job

Compare the 3 best plugins on WordPress.org for [need] by rating, installs and last update.

Changes nothing~2 minEasy
plugins themes
Fix problems

Put the old homepage back

Put the homepage back to how it was yesterday.

You approve itUndoable~2 minEasy
undo

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