Speed & performanceSpas & beauty salons
Beauty salon: faster on phones
Our beauty salon site feels slow on phones. Test the homepage and the Treatments page, tell me the 3 biggest problems in plain words, and fix what you safely can.
Playbook › Spas & beauty salons
Plays for spas & beauty salons
Plays written for beauty salon websites: facials, massages and nail treatments, for clients looking to relax. Copy one, fill in your details, and PressHelm does the work on your WordPress site.
Also useful: get to know your site, maintenance and seasonal campaigns.
40 plays. Tap “Copy prompt”, fill in the [highlighted] parts, and send it to PressHelm.
Schedules & monitoringSpas & beauty salons
Beauty salon: Monday morning report
Every Monday at 9:00, send me a short report for our beauty salon site: new comments and messages, updates waiting, anything broken, and how fast the homepage is.
Fix problemsSpas & beauty salons
Beauty salon: same opening hours everywhere
Our opening hours and contact details are: [paste them]. Make sure they are the same on every page and in the footer, and fix any old ones, with a preview first.
Get to know your siteSpas & beauty salons
Beauty salon: five-minute site check
Give our beauty salon site a quick check: is the Treatments page fast on phones, does the treatment booking form send, are there errors or updates waiting? Five lines at most.
WooCommerceSpas & beauty salons
Beauty salon: add a relaxing facial to the shop
Create a product for a relaxing facial, price [price], with a description that speaks to clients looking to relax, using the photo I’m sending. Save it as a draft.
WooCommerceSpas & beauty salons
Beauty salon: sale for the gift season
Put all products in “[category]” on a [15]% sale for the gift season, from [start date] to [end date].
WooCommerceSpas & beauty salons
Beauty salon: low-stock check
Which of our products are low on stock or sold out? List them with their stock numbers, most urgent first.
Email & formsSpas & beauty salons
Beauty salon: treatment booking form
Add a treatment booking form to the [page name] page with these fields: name, phone, treatment, preferred time. Send submissions to [your email] and show a friendly thank-you message.
Email & formsSpas & beauty salons
Beauty salon: treatment booking emails not arriving
People say our treatment booking emails don’t arrive. Check how the site sends email and our domain’s setup, and tell me exactly what to fix.
SEO & content qualitySpas & beauty salons
Beauty salon: SEO titles for “spa [city]”
Write SEO titles and meta descriptions for our main pages so we show up for “spa [city]”. Natural wording, no keyword stuffing. Show them to me before saving.
SEO & content qualitySpas & beauty salons
Beauty salon: local landing page
Write a page “facials, massages and nail treatments in [city]” for our beauty salon, with real local details: [area, parking, landmarks, opening hours]. Helpful for people searching “spa [city]”. Save it as a draft.
Marketing & campaignsSpas & beauty salons
Beauty salon: campaign for the gift season
Plan our campaign for the gift season: a short landing page about our facials, massages and nail treatments, a banner on the homepage until [end date], a matching image, and a blog post. Show me the plan first.
Marketing & campaignsSpas & beauty salons
Beauty salon: newsletter sign-up
Add a newsletter sign-up section to the homepage for clients looking to relax, with one line about what they’ll get from our beauty salon and a form for name and email.
Marketing & campaignsSpas & beauty salons
Beauty salon: announcement bar
Add a slim announcement bar at the top of every page: “[your message, e.g. now taking bookings for the gift season]”, linking to the Treatments page.
Pages & layoutSpas & beauty salons
Beauty salon: rewrite the homepage hero
Rewrite the homepage hero for our beauty salon: a clear headline about our facials, massages and nail treatments, one sentence for clients looking to relax, and a button to [our booking or contact page]. Keep the current layout.
Pages & layoutSpas & beauty salons
Beauty salon: build the Treatments page
Create a “Treatments” page that presents our facials, massages and nail treatments with short descriptions and prices: [paste your list]. Easy to scan on phones, with a button to [booking/contact] at the end.
Pages & layoutSpas & beauty salons
Beauty salon: testimonials section
Add a testimonials section to the homepage with these reviews from our clients looking to relax: [paste 3 reviews with first names]. Match the page style.
Pages & layoutSpas & beauty salons
Beauty salon: photo gallery page
Create a Gallery page for our beauty salon with the photos I’m about to send, in a tidy grid with a short caption under each one and good alt text.
Images & mediaSpas & beauty salons
Beauty salon: AI hero image
Make a wide hero image for our beauty salon website: a calm spa treatment room with towels, candles and stones. Natural, real-looking, no text. Show me the model and cost first, then put it at the top of the homepage.
Images & mediaSpas & beauty salons
Beauty salon: image of a relaxing facial
Make a square image showing a relaxing facial for our Treatments page, clean and inviting, matching the rest of the site.
Images & mediaSpas & beauty salons
Beauty salon: lighter photos on Treatments
Convert the photos on our Treatments page to WebP and shrink any that are wider than 2000 px, so the page loads faster.
Images & mediaSpas & beauty salons
Beauty salon: 3 social media images
Make 3 square images for social posts about our facials, massages and nail treatments, in our brand colours [colours], each with room for a short text.
Images & mediaSpas & beauty salons
Beauty salon: alt text for every photo
Find all images on our beauty salon site without alt text and write short, descriptive alt text for each one.
Content & bloggingSpas & beauty salons
Beauty salon: write the About page
Write an About page for our beauty salon: how we started, what makes our facials, massages and nail treatments different, and a short team section. Warm and honest, no clichés. Save it as a draft.
Content & bloggingSpas & beauty salons
Beauty salon: FAQ for clients looking to relax
Write the 10 questions clients looking to relax ask a beauty salon most, with short, honest answers, and add them as an FAQ section at the end of the [page name] page.
Content & bloggingSpas & beauty salons
Beauty salon: blog ideas that bring visitors
Suggest 12 blog post ideas for a beauty salon that clients looking to relax would search for on Google, grouped by topic. Then write the best one as a draft.
Content & bloggingSpas & beauty salons
Beauty salon: write “A simple skincare routine for winter”
Write a practical 800-word article “A simple skincare routine for winter” for our blog: useful tips, 3 subheadings, and a friendly call to action to [our booking or contact page] at the end. Save as draft.
Content & bloggingSpas & beauty salons
Beauty salon: organise the blog
Organise our blog into clear categories for a beauty salon (for example: Skincare, Treatments, Offers), and move existing posts into the right ones. Show me the plan first.
Get to know your site
Give me a tour of my site
What do you see on my site? Give me a short tour: theme, page builder, main plugins, how many pages and posts, and anything that looks off.
Maintenance & updates
Update plugins one by one
Update all plugins with updates waiting, one at a time, checking the site after each. Stop and tell me if anything breaks.
Fix problems
Why is there a white screen?
The [page name] page shows a white screen. Find out why from the error log and tell me the safest fix.
Get to know your site
List plugins with updates
Which plugins, themes or WordPress itself have updates waiting? List them with the version change.
Maintenance & updates
Remove an unused plugin
Deactivate and delete the plugin [name]. Make sure nothing on the site uses it first.
Fix problems
Undo a bad plugin update
Since updating [plugin], the site has errors. Put the previous version back.
Get to know your site
Find plugins I don’t need
Which plugins are inactive or look unused? Explain what each one does and whether it is safe to remove. Don’t change anything yet.
Maintenance & updates
Install a plugin
Find a well-rated plugin for [need], tell me why you chose it, and install it (inactive until I say activate).
Fix problems
Undo the last change
Undo the last change you made.
Get to know your site
Explain why my homepage is slow
Run a speed test on my homepage (mobile) and explain the three biggest problems in plain words. Don’t fix anything yet.
Maintenance & updates
Compare plugins for a job
Compare the 3 best plugins on WordPress.org for [need] by rating, installs and last update.
Fix problems
Put the old homepage back
Put the homepage back to how it was yesterday.