Playbook › Nurseries & daycare

Plays for nurseries & daycare

Plays written for nursery websites: full and part-time childcare, for parents of young children. Copy one, fill in your details, and PressHelm does the work on your WordPress site.

Also useful: get to know your site, maintenance and seasonal campaigns.

38 plays. Tap “Copy prompt”, fill in the [highlighted] parts, and send it to PressHelm.

Speed & performanceNurseries & daycare

Nursery: faster on phones

Our nursery site feels slow on phones. Test the homepage and the Our nursery page, tell me the 3 biggest problems in plain words, and fix what you safely can.

You approve itUndoable~5 minMedium
Schedules & monitoringNurseries & daycare

Nursery: Monday morning report

Every Monday at 9:00, send me a short report for our nursery site: new comments and messages, updates waiting, anything broken, and how fast the homepage is.

You approve itUndoable~2 minEasy
schedules
Fix problemsNurseries & daycare

Nursery: same opening hours everywhere

Our opening hours and contact details are: [paste them]. Make sure they are the same on every page and in the footer, and fix any old ones, with a preview first.

You approve itUndoable~3 minEasy
find replace
Get to know your siteNurseries & daycare

Nursery: five-minute site check

Give our nursery site a quick check: is the Our nursery page fast on phones, does the visit request form send, are there errors or updates waiting? Five lines at most.

Changes nothing~2 minEasy
speedemail
Email & formsNurseries & daycare

Nursery: visit request form

Add a visit request form to the [page name] page with these fields: parent name, email, phone, child age, start date. Send submissions to [your email] and show a friendly thank-you message.

You approve itUndoable~3 minEasy
forms seo
Email & formsNurseries & daycare

Nursery: visit request emails not arriving

People say our visit request emails don’t arrive. Check how the site sends email and our domain’s setup, and tell me exactly what to fix.

Changes nothing~2 minEasy
email
SEO & content qualityNurseries & daycare

Nursery: SEO titles for “nursery near me”

Write SEO titles and meta descriptions for our main pages so we show up for “nursery near me”. Natural wording, no keyword stuffing. Show them to me before saving.

You approve itUndoable~5 minMedium
forms seo
SEO & content qualityNurseries & daycare

Nursery: local landing page

Write a page “full and part-time childcare in [city]” for our nursery, with real local details: [area, parking, landmarks, opening hours]. Helpful for people searching “nursery near me”. Save it as a draft.

You approve itUndoable~4 minMedium
content
Marketing & campaignsNurseries & daycare

Nursery: campaign for September

Plan our campaign for September: a short landing page about our full and part-time childcare, a banner on the homepage until [end date], a matching image, and a blog post. Show me the plan first.

One plan approvalUndoable~10 minMedium
Marketing & campaignsNurseries & daycare

Nursery: newsletter sign-up

Add a newsletter sign-up section to the homepage for parents of young children, with one line about what they’ll get from our nursery and a form for name and email.

You approve itUndoable~3 minEasy
contentforms seo
Marketing & campaignsNurseries & daycare

Nursery: announcement bar

Add a slim announcement bar at the top of every page: “[your message, e.g. now taking bookings for September]”, linking to the Our nursery page.

You approve itUndoable~3 minEasy
content
Pages & layoutNurseries & daycare

Nursery: rewrite the homepage hero

Rewrite the homepage hero for our nursery: a clear headline about our full and part-time childcare, one sentence for parents of young children, and a button to [our booking or contact page]. Keep the current layout.

You approve itUndoable~3 minEasy
contentbuilders
Pages & layoutNurseries & daycare

Nursery: build the Our nursery page

Create a “Our nursery” page that presents our full and part-time childcare with short descriptions and prices: [paste your list]. Easy to scan on phones, with a button to [booking/contact] at the end.

You approve itUndoable~4 minMedium
content
Pages & layoutNurseries & daycare

Nursery: testimonials section

Add a testimonials section to the homepage with these reviews from our parents of young children: [paste 3 reviews with first names]. Match the page style.

You approve itUndoable~3 minEasy
content
Images & mediaNurseries & daycare

Nursery: AI hero image

Make a wide hero image for our nursery website: a bright, safe nursery playroom with toys. Natural, real-looking, no text. Show me the model and cost first, then put it at the top of the homepage.

You approve itUndoable~2 minEasy
ai images
Images & mediaNurseries & daycare

Nursery: image of a full-time place

Make a square image showing a full-time place for our Our nursery page, clean and inviting, matching the rest of the site.

You approve itUndoable~2 minEasy
ai images
Images & mediaNurseries & daycare

Nursery: lighter photos on Our nursery

Convert the photos on our Our nursery page to WebP and shrink any that are wider than 2000 px, so the page loads faster.

You approve itUndoable~3 minEasy
image editing
Images & mediaNurseries & daycare

Nursery: 3 social media images

Make 3 square images for social posts about our full and part-time childcare, in our brand colours [colours], each with room for a short text.

You approve itUndoable~3 minEasy
ai images
Images & mediaNurseries & daycare

Nursery: alt text for every photo

Find all images on our nursery site without alt text and write short, descriptive alt text for each one.

You approve itUndoable~3 minEasy
media
Content & bloggingNurseries & daycare

Nursery: write the About page

Write an About page for our nursery: how we started, what makes our full and part-time childcare different, and a short team section. Warm and honest, no clichés. Save it as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingNurseries & daycare

Nursery: FAQ for parents of young children

Write the 10 questions parents of young children ask a nursery most, with short, honest answers, and add them as an FAQ section at the end of the [page name] page.

You approve itUndoable~3 minEasy
content
Content & bloggingNurseries & daycare

Nursery: blog ideas that bring visitors

Suggest 12 blog post ideas for a nursery that parents of young children would search for on Google, grouped by topic. Then write the best one as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingNurseries & daycare

Nursery: write “How to help your child settle into nursery”

Write a practical 800-word article “How to help your child settle into nursery” for our blog: useful tips, 3 subheadings, and a friendly call to action to [our booking or contact page] at the end. Save as draft.

You approve itUndoable~5 minMedium
content
Content & bloggingNurseries & daycare

Nursery: update prices on Our nursery

Raise the prices on our Our nursery page by [5]% and round them nicely. Show me the before and after first.

You approve itUndoable~3 minEasy
content
Content & bloggingNurseries & daycare

Nursery: organise the blog

Organise our blog into clear categories for a nursery (for example: Parent tips, Nursery news, Activities), and move existing posts into the right ones. Show me the plan first.

One plan approvalUndoable~6 minMedium
Get to know your site

Give me a tour of my site

What do you see on my site? Give me a short tour: theme, page builder, main plugins, how many pages and posts, and anything that looks off.

Changes nothing~1 minEasy
content
Maintenance & updates

Update plugins one by one

Update all plugins with updates waiting, one at a time, checking the site after each. Stop and tell me if anything breaks.

You approve itUndoable~5 minMedium
plugins themes
Fix problems

Why is there a white screen?

The [page name] page shows a white screen. Find out why from the error log and tell me the safest fix.

Changes nothing~3 minMedium
errors
Get to know your site

List plugins with updates

Which plugins, themes or WordPress itself have updates waiting? List them with the version change.

Changes nothing~1 minEasy
plugins themes
Maintenance & updates

Remove an unused plugin

Deactivate and delete the plugin [name]. Make sure nothing on the site uses it first.

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo a bad plugin update

Since updating [plugin], the site has errors. Put the previous version back.

You approve itUndoable~3 minMedium
Get to know your site

Find plugins I don’t need

Which plugins are inactive or look unused? Explain what each one does and whether it is safe to remove. Don’t change anything yet.

Changes nothing~2 minEasy
plugins themes
Maintenance & updates

Install a plugin

Find a well-rated plugin for [need], tell me why you chose it, and install it (inactive until I say activate).

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo the last change

Undo the last change you made.

You approve itUndoable~1 minEasy
undo
Get to know your site

Explain why my homepage is slow

Run a speed test on my homepage (mobile) and explain the three biggest problems in plain words. Don’t fix anything yet.

Changes nothing~2 minEasy
speed
Maintenance & updates

Compare plugins for a job

Compare the 3 best plugins on WordPress.org for [need] by rating, installs and last update.

Changes nothing~2 minEasy
plugins themes
Fix problems

Put the old homepage back

Put the homepage back to how it was yesterday.

You approve itUndoable~2 minEasy
undo

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