Playbook › Builders & contractors

Plays for builders & contractors

Plays written for building company websites: renovations, extensions and repairs, for homeowners. Copy one, fill in your details, and PressHelm does the work on your WordPress site.

Also useful: get to know your site, maintenance and seasonal campaigns.

38 plays. Tap “Copy prompt”, fill in the [highlighted] parts, and send it to PressHelm.

Speed & performanceBuilders & contractors

Building company: faster on phones

Our building company site feels slow on phones. Test the homepage and the Services page, tell me the 3 biggest problems in plain words, and fix what you safely can.

You approve itUndoable~5 minMedium
Fix problemsBuilders & contractors

Building company: same opening hours everywhere

Our opening hours and contact details are: [paste them]. Make sure they are the same on every page and in the footer, and fix any old ones, with a preview first.

You approve itUndoable~3 minEasy
find replace
Schedules & monitoringBuilders & contractors

Building company: Monday morning report

Every Monday at 9:00, send me a short report for our building company site: new comments and messages, updates waiting, anything broken, and how fast the homepage is.

You approve itUndoable~2 minEasy
schedules
Get to know your siteBuilders & contractors

Building company: five-minute site check

Give our building company site a quick check: is the Services page fast on phones, does the quote request form send, are there errors or updates waiting? Five lines at most.

Changes nothing~2 minEasy
speedemail
Email & formsBuilders & contractors

Building company: quote request form

Add a quote request form to the [page name] page with these fields: name, email, phone, job type, address, photos. Send submissions to [your email] and show a friendly thank-you message.

You approve itUndoable~3 minEasy
forms seo
SEO & content qualityBuilders & contractors

Building company: SEO titles for “builder [city]”

Write SEO titles and meta descriptions for our main pages so we show up for “builder [city]”. Natural wording, no keyword stuffing. Show them to me before saving.

You approve itUndoable~5 minMedium
forms seo
Email & formsBuilders & contractors

Building company: quote request emails not arriving

People say our quote request emails don’t arrive. Check how the site sends email and our domain’s setup, and tell me exactly what to fix.

Changes nothing~2 minEasy
email
SEO & content qualityBuilders & contractors

Building company: local landing page

Write a page “renovations, extensions and repairs in [city]” for our building company, with real local details: [area, parking, landmarks, opening hours]. Helpful for people searching “builder [city]”. Save it as a draft.

You approve itUndoable~4 minMedium
content
Marketing & campaignsBuilders & contractors

Building company: campaign for spring

Plan our campaign for spring: a short landing page about our renovations, extensions and repairs, a banner on the homepage until [end date], a matching image, and a blog post. Show me the plan first.

One plan approvalUndoable~10 minMedium
Marketing & campaignsBuilders & contractors

Building company: newsletter sign-up

Add a newsletter sign-up section to the homepage for homeowners, with one line about what they’ll get from our building company and a form for name and email.

You approve itUndoable~3 minEasy
contentforms seo
Marketing & campaignsBuilders & contractors

Building company: announcement bar

Add a slim announcement bar at the top of every page: “[your message, e.g. now taking bookings for spring]”, linking to the Services page.

You approve itUndoable~3 minEasy
content
Pages & layoutBuilders & contractors

Building company: rewrite the homepage hero

Rewrite the homepage hero for our building company: a clear headline about our renovations, extensions and repairs, one sentence for homeowners, and a button to [our booking or contact page]. Keep the current layout.

You approve itUndoable~3 minEasy
contentbuilders
Pages & layoutBuilders & contractors

Building company: build the Services page

Create a “Services” page that presents our renovations, extensions and repairs with short descriptions and prices: [paste your list]. Easy to scan on phones, with a button to [booking/contact] at the end.

You approve itUndoable~4 minMedium
content
Pages & layoutBuilders & contractors

Building company: testimonials section

Add a testimonials section to the homepage with these reviews from our homeowners: [paste 3 reviews with first names]. Match the page style.

You approve itUndoable~3 minEasy
content
Images & mediaBuilders & contractors

Building company: AI hero image

Make a wide hero image for our building company website: a neat building site with a finished modern extension. Natural, real-looking, no text. Show me the model and cost first, then put it at the top of the homepage.

You approve itUndoable~2 minEasy
ai images
Images & mediaBuilders & contractors

Building company: image of a bathroom renovation

Make a square image showing a bathroom renovation for our Services page, clean and inviting, matching the rest of the site.

You approve itUndoable~2 minEasy
ai images
Images & mediaBuilders & contractors

Building company: lighter photos on Services

Convert the photos on our Services page to WebP and shrink any that are wider than 2000 px, so the page loads faster.

You approve itUndoable~3 minEasy
image editing
Images & mediaBuilders & contractors

Building company: 3 social media images

Make 3 square images for social posts about our renovations, extensions and repairs, in our brand colours [colours], each with room for a short text.

You approve itUndoable~3 minEasy
ai images
Images & mediaBuilders & contractors

Building company: alt text for every photo

Find all images on our building company site without alt text and write short, descriptive alt text for each one.

You approve itUndoable~3 minEasy
media
Content & bloggingBuilders & contractors

Building company: write the About page

Write an About page for our building company: how we started, what makes our renovations, extensions and repairs different, and a short team section. Warm and honest, no clichés. Save it as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingBuilders & contractors

Building company: FAQ for homeowners

Write the 10 questions homeowners ask a building company most, with short, honest answers, and add them as an FAQ section at the end of the [page name] page.

You approve itUndoable~3 minEasy
content
Content & bloggingBuilders & contractors

Building company: blog ideas that bring visitors

Suggest 12 blog post ideas for a building company that homeowners would search for on Google, grouped by topic. Then write the best one as a draft.

You approve itUndoable~4 minEasy
content
Content & bloggingBuilders & contractors

Building company: write “What does a kitchen renovation really cost?”

Write a practical 800-word article “What does a kitchen renovation really cost?” for our blog: useful tips, 3 subheadings, and a friendly call to action to [our booking or contact page] at the end. Save as draft.

You approve itUndoable~5 minMedium
content
Content & bloggingBuilders & contractors

Building company: update prices on Services

Raise the prices on our Services page by [5]% and round them nicely. Show me the before and after first.

You approve itUndoable~3 minEasy
content
Content & bloggingBuilders & contractors

Building company: organise the blog

Organise our blog into clear categories for a building company (for example: Projects, Advice, Before and after), and move existing posts into the right ones. Show me the plan first.

One plan approvalUndoable~6 minMedium
Get to know your site

Give me a tour of my site

What do you see on my site? Give me a short tour: theme, page builder, main plugins, how many pages and posts, and anything that looks off.

Changes nothing~1 minEasy
content
Maintenance & updates

Update plugins one by one

Update all plugins with updates waiting, one at a time, checking the site after each. Stop and tell me if anything breaks.

You approve itUndoable~5 minMedium
plugins themes
Fix problems

Why is there a white screen?

The [page name] page shows a white screen. Find out why from the error log and tell me the safest fix.

Changes nothing~3 minMedium
errors
Get to know your site

List plugins with updates

Which plugins, themes or WordPress itself have updates waiting? List them with the version change.

Changes nothing~1 minEasy
plugins themes
Maintenance & updates

Remove an unused plugin

Deactivate and delete the plugin [name]. Make sure nothing on the site uses it first.

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo a bad plugin update

Since updating [plugin], the site has errors. Put the previous version back.

You approve itUndoable~3 minMedium
Get to know your site

Find plugins I don’t need

Which plugins are inactive or look unused? Explain what each one does and whether it is safe to remove. Don’t change anything yet.

Changes nothing~2 minEasy
plugins themes
Maintenance & updates

Install a plugin

Find a well-rated plugin for [need], tell me why you chose it, and install it (inactive until I say activate).

You approve itUndoable~2 minEasy
plugins themes
Fix problems

Undo the last change

Undo the last change you made.

You approve itUndoable~1 minEasy
undo
Get to know your site

Explain why my homepage is slow

Run a speed test on my homepage (mobile) and explain the three biggest problems in plain words. Don’t fix anything yet.

Changes nothing~2 minEasy
speed
Maintenance & updates

Compare plugins for a job

Compare the 3 best plugins on WordPress.org for [need] by rating, installs and last update.

Changes nothing~2 minEasy
plugins themes
Fix problems

Put the old homepage back

Put the homepage back to how it was yesterday.

You approve itUndoable~2 minEasy
undo

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